There are so many tutorials out there to help you with growing your online presence and many of them are great. Of course there are some not so great ones also but whether you are looking to grow your blog or business there are always areas for improvement. Often times those areas are so simple that we forget about them all together or perhaps even deem them unworthy of our time or attention.
Be sure that you don’t forget about these 10 incredibly easy ways to grow your blog or business online presence today!
Include easy to find share buttons across your entire blog or business homepage.
Too often someone will discover something online, whether it be through social media or a google search but they won’t be able to share the content out to their favorite social media platform. If you know your way around the back side of the internet you will know to copy and paste the url but a surprising number of people will simply leave the website altogether before going through the trouble of doing just that. Even if you think you have no use for a Pinterest button on your business website, be sure to include one. Just because you may not have use for it, does not mean that your target reader or customer does not have use for it.
Include a Pin-worthy image on every page or blog or blog post.
What exactly is a pin worthy image? A pin worthy image is a high quality image of a product, recipe, decor or anything else that you wish to be known for. The size of the image matters also. Longer images do better on Pinterest. A typical image on Pinterest is 400×800. It used to be that Pinterest was just for bloggers but that is no longer the case. Even if you are not looking to grow your blog but rather grow your business it is still a good idea to not only set up a Pinterest account linked to your primary website but also to include images on every page of your website designed specifically for others to share on Pinterest.
Add a mission statement to your website that is easy for others to discover.
A mission statement serves multiple purposes, including keeping you focused on your target audience. It’s very easy to get distracted while working online and having a mission statement easily visible is a great way to keep that focus. You can create a longer mission statement, but you will want a concise version to use as a tagline. Think of it as a tiny mission statement, and an extension of your blog title.
In addition to keeping you focused on growing your blog or business, a mission statement will help you become more personable to those that you are trying to reach. It doesn’t have to be long, the best mission statements are often just one simple sentence – sometimes even less. For example, the name of my personal website where I most often write it bPatty.com but the mission statement or tagline is The Place For Busy Moms. At Frugal Mommas, you find Abundant Living on a Frugal Budget. If you own a local landscaping company the mission statement might be something along the lines of Creating Paradise, One Yard At A Time.
Participating in Linky Parties
If you are looking to grow your blog then this free tip is for you. I am always amazed to learn of bloggers who do not take advantage of linky parties or link up parties, as some know them. You see, as a blogger, this is the goldmine of finding new readers. A linky party helps bring grow your blog in one of two ways. You can link up your very own content to a pre-existing linky party (I suggest atleast one a day) and then the readers of that blog, as well as other bloggers have a chance to discover you. It’s like free advertisement! It’s also a great way to build relationships with bloggers about the same growth size as you.
The other way this works is by hosting a linky party of your own. This can be time consuming and not everyone will find this path best for them but by hosting a linky party you are allowing others to link up to your site and in turn, you share or pin out the content that they link up. This website, FrugalMommas.com has a link up party every Friday (like these) that you are more than welcome to link up to!
Having an off screen life
Do you know the phrase, “All work and no play makes Jack a dull boy”? It’s so true when it comes to life on the internet. Whether it is the business that you want to grow or whether it is the blog that you want to grow, be sure to have some off screen time. You can use this time to create new products, take pictures of new products, bake a cake or go out for a walk. No matter which way you decide to spend this free time you will notice that stepping away from the screen will allow you to be more creative and productive when you come back. Viral content is not created by spending all day sitting behind a computer screen.
Giving to others
People love businesses that they can believe in. Find a cause to support, don’t be afraid to let others know that you support it either!
Believing in yourself
I’m not talking about pride here. If a blog or business owner does not believe in the services that they are selling then others will not believe in it either. Be confident. You can do this!
Take some time to read a book
This is similar to having an off screen life but with a twist. Reading a book is a great way to learn new adjectives and discover what it is that others learn to read. Plus, it’s great for the mind!
Read about blogging or others who run successful businesses like yours. You can learn a lot from experienced bloggers such as these which we recommend:
- Michael Hyatt – Platform
- Jeff Goins – You ARE a Writer (So Start Acting Like One)
- Seth Godin – Tribes
- Ruth Soukup – How to Blog For Profit: Without Selling Your Soul
- Jason McDonald – SEO Fitness Workbook
- Adam Clarke – SEO 2016
- Jeremy Miller – Sticky Branding
Go window shopping
If you want to grow your blog or if you want to grow your business window shopping is a great way to do so! Study what the big guys are putting out for the seasons and the time of the year that they are doing so. When they start displaying Valentine’s day content – you should be too!
They became successful by knowing what works, so don’t be afraid to learn from them. Another way window shopping will help grow your blog or business is by studying what it is that people are finding to be useful products or services. Then, discover a way to fill that need for those potential clients or readers by remaining true to your own personality and brand. Always be true to your own voice, but learn about what works from those who have gone before you.
Learn to acknowledge others for their hard work
It’s never nice to steal but that’s exactly what we do when we don’t say thank you to someone for helping us out on our path. If you acknowledge employees, it will create a passion in them that drives them to be better at their jobs. Blogging is a lot about establishing relationships, and sometimes that means acknowledging when others have taught or inspired you.
I’d like to use this moment and say “Thank You” to those who have helped me get to this point in my own journey of learning to grow my blog, bPatty.com.
- Kelli – Adventure Homeschool
- Crystal – Crystal and Comp
- Kelli – 3 Boys and a Dog
- Jessi – The Budget Mama
Books we Recommend to Grow Your Blog or Online Business